If you would have told me even one year ago that today, I would be sitting in my new storefront location (my DREAM location, nonetheless) writing this and with a business that is continuing to grow at an outlandish pace...I probably wouldn't have believed you. But here I sit with all of those things happening and some tough decisions to make about the future of Recreating Rays.
On April 3 we opened the city's first spray tan ONLY storefront retail space at 10528 S Ridgeview Rd in Olathe. I could not be more proud to be proving to everyone that you don't have to offer UV services or have spray tanning as just one of many services offered to be successful. As a matter of fact, I'm convinced that the sole reason we are continuing to grow at this crazy rate is because spray tanning is the heart of what we do. It is our passion and I hope that is evident when you come to see us. I am committed to only hiring those who have the same passion as I do for this industry and I will never hire someone just to take the pressure off. If they don't care as much as I do...they won't work here. That's my promise to you.
With that said, it is physically impossible for me to do all of the appointments myself anymore. I am so thankful to have Kristen already on my team and so entrenched in this business because the Olathe location is absolutely BOOMING. You will see that we have opened a second spray room that you will be able to book during peak tanning hours because our schedule is filling up fast these days. Neither spray room is associated with either of us. We are going to do our best to share the load to keep the physical issues that can come with the repetitive motion of this unique profession at bay. You are always welcome to request one or the other of us when booking your appointment and we will do our best to fulfill those requests, but we cannot guarantee them, unfortunately. We hope you will understand that we are doing the best we can right now as we sift through this growth.
And with the addition of the second spray room in Olathe comes the decision to close Recreating Rays Overland Park. To be honest, a second location was never in my plans. It was never what I envisioned for my business. But, with 60% growth last year, it was a good stop gap measure. We were able to quickly move into Solera, set up our suite and start tanning. But with each month that passed, I was reminded that this was not what I wanted. Managing multiple locations is difficult and frankly, I wanted to work WITH Kristen...not rarely see her because we are in different places. So, Kristen will be moving to Olathe with me and I couldn't be more excited to have her.
We will officially be closing RROP as of May 19. The option to book in OP has been removed from the website. You can still request an appointment in Overland Park by contacting Kristen or myself and we will do our best to accommodate you. After May 19, we will only be offering our services in Olathe, though, and we sincerely hope that all of our OP clients will understand and it will still be worth your time and effort to get the great service you are accustomed to at RR.
In the coming months, we will likely be adding a third staff member and will also begin offering some amazing new services to compliment your spray tanning sessions. I have some changes up my sleeve to make our already five-star spray tan service even better, so stay tuned for those.
Often times with exponential growth, so too comes growing pains. That is the phase we are in right now as frankly I cannot even begin to project our numbers anymore. I don't even try. But I want you to know that even as we grow, my commitment to each and every one of you is unending. This business has been built on great customer service and great results. That will NEVER change. If you notice something is off with our service these days, please speak up and tell me. I need to know. We have already made the decision to discard our new "state of the art" equipment in Olathe because of inconsistent results. But we can't fix problems that we aren't aware of...so please never be afraid to reach out.
In conclusion, as always, I want to thank each and every one of you from the bottom of my heart for your continued loyalty and support. We are changing the perception of sunless tanning in Kansas City and that's thanks to you. Your referrals and Facebook check-ins have created such a crazy buzz about our little business and I am eternally grateful. I simply cannot fathom where we will be a year from now...but I can't wait to find out!
We can't wait to welcome you to our new home in Olathe! Please come see us soon.